The message of this video is that you are the author of your story, you are the protagonist in the movie of your life, and you can still write yourself into a masterpiece! Switch to “narrator mode,” and make it magnificent!
The message of this video is that you are the author of your story, you are the protagonist in the movie of your life, and you can still write yourself into a masterpiece! Switch to “narrator mode,” and make it magnificent!
Chris Brady gave a talk recently that laid the foundation for a basic skill that all leaders must learn if they wish to succeed at anything; it’s the skill of Not Quitting.
Brady states, “If a person can master the skill of not quitting, they will ‘make it’ in any endeavor they pursue in life.”
Orrin Woodward has a similar mantra to define this concept: Start Starting and Quit Quitting! Woodward states: “The biggest breakthroughs occur when a person refuses to quit notwithstanding the present dismal results. Persistence in a just cause through numerous failures builds character and determines whether a person joins the ranks of perpetual winners or perpetual quitters in life.”
To further this discussion, I am going to borrow a parable taken directly from Chris Brady’s leadership blog, which is a perfect parallel to introduce the subject: How to Master the Skill of Not Quitting.
There is an old story about a fisherman who believes he has died and gone to Heaven as he catches one perfect 2 lb trout after another. As he sets his fly and hooks into yet one more, he can’t fathom his good fortune. The sky is blue, the weather ideal, the fish biting like he’s never before experienced, and everything is absolutely perfect. It is not long, however, before the realization dawns on him that he is not in Heaven at all. Instead, as the boredom and the pointlessness settle in on him, he realizes he’s actually in Hell.
It’s hard to describe just how hard this little parable hit me the first time I heard it. In one moment it erased all my whiny complaints about how difficult and elusive success seems to be. The trout fisherman in Hell story is so extreme, so seemingly ridiculous, that we are confronted with a strange and brutal fact: we may hate opposition and struggle, but it is critical for our mental health. Without the struggle, we would feel no joy in victory.
To transcribe and somewhat summarize Brady’s words, here is the basic premise, taken directly from his talk:
The truth is, we think we want everything to be roses and sunshine all of the time; we think that we want to cast our line and catch a trophy trout every single time; we think we want our life to be smooth and easy. And we try to do all of these things to eliminate obstacles and pain from our lives. We recoil from stress and calamity, thinking that somehow we should avoid it. However, what we think we want and what we actually need are two very different things. What we actually need is resistance, obstacles, and challenges, in order to appreciate the triumph.
Not quitting in the face of adversity is actually a skill; the ability to persevere against all odds is a skill; and quitting is a natural temptation for any worthwhile endeavor you’ll ever pursue. You’ll be tempted to quit any business you ever start and any relationship you ever find yourself in. So how do we protect ourselves from the temptation to quit? First, it’s important to define the different types of quits in order to develop awareness for ourselves.
Here are the 3 different types of quits to be mindful of:
So now that we’ve identified the different types of quits, on a deeper level it’s even more important to be cognizant of the reasons that make you feel like quitting. Here are just a few:
Have you ever succumbed to one of these reasons for quitting? I know I have. So we dig deeper…
Brady identifies three phases of mastery: ignorance, immersion, and intelligence. To paraphrase, he says that in order to protect yourself from the temptation to quit in the face of adversity, you have to learn how to personally manage yourself in the immersion phase.
Think about it, once you get immersed in something, that’s when you start to get hit with reality. He shares the example of marriage; in the ignorance phase you are excited and everything is bliss. You don’t see all of the potential calamities that are about to arise. But, immersion is different. It can be overwhelming; it can become unsettling and complex. And it’s how you manage yourself in the complexity and pressure that will determine how far you make it. Further, he says that the secret to maximizing your success in the immersion stage is to stay in touch with the wonder of your discovery.
Unfortunately, the direct result of what happens when you don’t have proper personal management is……….quitting. And it’s a travesty.
The travesty of quitting:
Here are 9 practical steps Brady gives that you can do to prevent yourself from quitting (or to quit quitting, as Orrin Woodward describes):
There you have it. Learn to develop the skill of Not Quitting by applying some of Brady’s advice and you will be on your way to achieving success in every venture that you ever pursue.
(Posted by Kristen Seidl, on behalf of Chris Brady)
In Chris Brady’s book, Rascal, he lays out the foundation of a leader’s journey toward success and some of the roadblocks that can happen along the way. Brady calls this process: The Productive Loop, and it can be found in greater detail in Chapter 4 of his book. Here is an overview of the Rascal’s Battle Plan, as explained by Chris Brady. May it bring clarity and encouragement to your leadership journey!
There is a pattern of success for any Rascal choosing to be a force for good and seeking to achieve excellence and significance. It is called the Productive Loop.
Rascals start out ignorant like everyone else. They simply don’t know what they don’t know about a certain subject, and they may not even realize they are Rascals. But then new information finds its way into their consciousness, either through a good book, a friend, a life experience, or whatever. This new information suggests a path toward accomplishment, a route of opportunity, an idea to be tried. Immediately, though, upon receiving this new information, most Rascals, being Rascals, are skeptical. They take a mental step back to consider what they are learning with a critical eye. Eventually, however, that new information starts to make sense. This leads to curiosity. The Rascal begins asking ‘What if?’ questions, considering possibilities. From there the Rascal digs into the learning process. The learning curve is steep because the Rascal is learning quickly, happily gaining knowledge in the direction of this new possibility. Learning becomes extremely fun, because it is so relevant. This leads to excitement. The Rascal can feel the enthusiasm rushing into everything he does. This excitement, in turn, leads to the overcoming of fears. Things that in the past, without this purposeful direction would have held the Rascal back are now no match at all. Small trees are smashed down in front of him, hills are scaled, rivers forded, and mountains climbed as the Rascal is now in hot pursuit of a brighter tomorrow.
This spirited action leads to progress. Progress is one of the best encouragers known to man. Progress builds belief, confidence, and momentum. Progress lets the Rascal know he is on track; his efforts are making an impact, and his learning has merit. Therefore, he learns even more. He applies what he learns, analyzes how it affects his actions, makes adjustments, does more, learns more, and accomplishes more. He is in the Productive Loop. He is in “The Zone”.
Life in the “The Zone”
“The Zone” is a concept that describes a peak performer in a moment all their own, where they are doing exactly what God built them to do, to the best of their ability, with all of their faculties aligned and intensely focused. It is Michael Jordan in the closing seconds calmly hitting the outside shot to win the game. It is those moments when a champion gets to call on all the hours of preparation, planning, and practice and put it all together. It is a rare, true moment in life.
Those in my audiences who don’t understand what I am talking about can barely even relate to a Rascal. They don’t speak the same language, feel the same impulses, or have the same magnitude of dreams and aspirations. They don’t live in The Zone. Instead, they live zoned out, and it’s a shame. The great news, though, is that nobody gets to choose for you. It’s all up to you. Anyone can choose to do what it takes to be a Rascal and perform to such a peak as to find himself in The Zone. Don’t think that Obstaclès isn’t actively at work trying to stop Rascals everywhere from succeeding as a force for good. He is poised and ready at every step of their journey to throw up barriers and dig potholes. Obstaclès particularly hates it when Rascals are in The Zone, because he knows that in those moments his weapons have the least effect. As the old saying goes, “A dog in the hunt doesn’t know it has fleas.” Rascals are not bothered by Obstaclès’ tactics when they are in The Zone, focused and entirely committed to their task.
The Wimpification Process
Obstaclès succeeds in coaxing a Rascal out of the zone. It could be any of his weapons to do the trick, from fear of distraction to low self-confidence, to a failure in character, relationship challenges, or any of the others. Where once the Rascal was overcoming fears and learning and doing with excitement and enthusiasm, now the Rascal caves in to fears and falls into inaction.
The less action he puts forth the more his mind intellectualizes, becoming some elite thinker and never accomplishes anything. This leads to paralysis as fear sets in even further. Paralysis then leads to frustration. The Rascal starts looking at his or her lack of results.
Frustration is the moment of truth, of peak danger, a fork in the road. It is at moments of peak frustration where many Rascals leave the path of excellence never to return. This is where Rascal “wanna-be’s” turn into Rascal “has-beens.” They slip back into old ways, embracing the old vices and convincing themselves that it really isn’t so bad.
The final steps are justification and blame. Losers must always provide an excuse for their lack of winning. This begins with justification. It is a search for an excuse plausible enough to hide behind, first for the quitter, then for everyone he’ll tell. This justification rarely involves any responsibility on the part of the has-been Rascal. It is always someone else’s fault, or at the very least, it’s a situation that’s to blame.
There is a name for people who were once on the path to becoming an official Rascal, but instead succumb to the slippery slope of the wimpification process and scorn Rascals and the principles for which they stand: Jackals.
Jackals become the natural enemy of Rascals everywhere because a Rascal’s example eliminates a Jackal’s excuses; the bigger the Rascal’s accomplishment, the more obvious the Jackal’s failure.
Revisiting the Fork in the Road
Let’s go back to the fork in the road where it all went wrong to see that even when things appear their darkest, a true Rascal still has a choice. Remember that the Wimpification process was caused by inaction, over-intellectualizing, analysis paralysis, and peak frustration. That is what brought the Rascal to the fork in the road. But by definition a fork has two options. It’s the other option chosen by the Rascal that makes all the difference. Understand: there is no shame in getting frustrated, falling into inaction, or having doubts and discouragements. It happens to everybody. Champions, however, keep these moments to a minimum and always find a way to pull out of them. How do they do this? By taking the other side of that fork in the road. At this moment we see the courage of the Rascal tested to the limit. They remember why they started out in the first place and refresh those dreams and causes in their minds until they reconnect with them emotionally. Having made the choice not to Wimpify, a Rascal seeks the association of other Rascals within whose company he can be strengthened and rebuilt.
Rascals encourage themselves by remembering that the worse the odds and the bigger the opposition, the better the drama and the more fascinating the story. He goes back to the basic reasons he began this journey in the first place. He plugs back in to the learning cycle and starts to gain new information about the fundamentals of what he does while learning new techniques and methods that can improve his performance over what he did before. This new information leads to renewed excitement and the overcoming of fears. Then, action steps invigorate him and he feels his old strength returning. The more action he takes the more progress he sees as evidence that he’s made a wise and courageous choice. This progress fuels further learning and the Rascal has chosen himself back into the Productive Loop. Taken far enough with enough commitment, his renewed vigor might even lead him back into the highest level of the Productive Loop, that wonderful place called The Zone.
At this point, the Rascal is back! Obstaclès is forced back to the drawing board in frustration, planning his next attack with renewed hatred. And so the cycle goes throughout the life of a Rascal. Always tempted, always maligned, a Rascal knows his path is fraught with danger. He is a Rascal, though, because he presses forward boldly.
Rascals wage their individual battles against Obstaclès gallantly, knowing that their fight in the trenches has a tremendous impact on the overall battle raging in society.
This will involve criticism and resistance, and may even result in the opposition throwing fruit! Undeterred, Rascals become a force for good and attack the status quo, striving to leave things better than they found them.
(Posted by Kristen Seidl, written by Chris Brady)
My friend recently shared the story of a professor who handed out an exam to all of his students – one plain piece of paper with a black dot on it. There were no questions – nothing but a black dot. He then told them to write about what they saw. At the end of the exam he collected all of the papers and started reading each one out loud. Without exception, every student was focused on the black dot, what it meant, how it was positioned on the paper, etc.
After all of the reading was done, he said: “I’m not going to grade you on this; I just wanted to give you something to think about. No one wrote about the white part of the paper. Everyone focused on the black dot – and the same thing happens in our lives.”
We all have this tendency to focus on what is wrong, what is different, and all of the obstacles in our lives, rather than focusing on the enormous white space – our blessings, our potential, and our abilities.
At a Life Convention earlier this year, a young man named Trystan Willems provided a true picture of what it looks like to focus on the “white space” of life. Trystan overcame an enormous obstacle when he spoke to an audience of thousands of people… without even having the ability to move his lips.
Trystan was born with Cerebral Palsy which is a neurological disorder that affects body movement, muscle coordination, and impairs motor function. It affects all people differently. For Trystan, it affects his speech, his legs, his muscle tone, and his trunk. For years, he has been trapped in his own body.
Trystan would have every reason to focus on his obstacles, but he chooses not to. Instead, with the help of an advanced communication device that detects eye movement using pictures and words, Trystan is now able to speak and inspire the world with his positive attitude and outlook on life.
At almost every junction on the road of your life, both personal and professional, you have a decision to make. Will you let your obstacles stop you and dictate your life? Or will you charge forward focusing on your abilities?
Trystan Willems is a true living example of a person who is charging forward and changing the world because he has decided to focus on his abilities. Here’s his story (in his own words).
(Written by Kristen Seidl on behalf of Chris Brady)
I have often taught that we don’t know what we don’t know. But sometimes, we don’t know what we think we know. And this second condition can lead to erroneous conclusions and frustrated efforts.
When I was a child in elementary school, one of my teachers had the nerve to teach me something I didn’t want to learn. She shared with us how the colorful objects we see really aren’t that color, but rather, the range of light waves of the color spectrum that are reflected by the surface of the item make it appear to be that color.
And then my Dad taught me about the “birds and the bees.”
Here I was, cruising along on my BMX bike, wearing tube socks and thinking I had the whole world figured out. And then in an instant I discover that the way I thought everything worked was entirely wrong – twice!
Unfortunately, this condition isn’t confined to childhood. As adults, we are susceptible to the same “knowledge bias.” We think we know how something works when we actually don’t. And usually, we are very cock-sure in our incorrectness. It’s a condition I like to refer to as passionate ignorance. We are wrong, but we are certain we are right.
At Life Leadership, we are in the business of setting people free. For the vast majority of people who are in debt and struggle with their finances, we offer debt freedom through our Financial Fitness product suite. For committed, hard-working high-achievers, we provide a compensation program that authorizes people to sell our products and build teams of people who do the same thing. This is a shot at financial freedom. And, perhaps most importantly, for the few who are disenfranchised, disabled, or victims of disaster, we offer functional freedom through our Life on Life Initiative. We developed this terminology about “setting people free” and the three categories of freedom to explain our fundamental mission and how we strive to offer something for the whole spectrum of people and their particular situations.
But there is more to the story.
Most of us, without even realizing it, think of the world like the old “bell curve” we remember being graded upon in high school. We automatically think people and their performance fall into a normal distribution, or what is officially known as a “Gaussian” curve of distribution. I am sure you are familiar with what it looks like, but here it is nonetheless.
And in the case of the population of people in the markets in which Life Leadership operates, as described above, this bell curve of normal distribution describes very well what we see. A few at the high-end choose to take advantage of our pay plan and actually build the business. Most people are in the middle, merely using our Financial Fitness products to whittle down their debt (these people may or may not be “signed up” in our business). And a few are at the “bottom” of the curve in dire need of our help, because they truly can’t help themselves.
But when it comes to describing the actual performance (read: results) of those who attempt to achieve high-level success, those who embrace our pay plan and determine that they want to use it to make money, things don’t follow the Gaussian bell curve, or normal distribution at all. For this case, we must dig into the reality of how success actually “works.” You see, when it comes to success, and especially high-level success, what we think we know just isn’t so.
To demonstrate what I mean, let’s consider an endeavor totally outside of Life Leadership, such as being a professional actor/actress instead. The stage, the screen, the lights, the money, and the fame all have a strong appeal on those with such talents. We hear of high paychecks and we see outlandish lifestyles. We see the glitz and the glitter and the glossy gossip magazines. But we all know that only a few are fortunate enough to make it to this high level, and, thinking the bell or Gaussian curve describes the situation, we assume there must be a lot of people, in fact, most actors and actresses, who are somewhere in the middle, with a few terrible ones down at the lower tail of the curve. We all know this intrinsically, and yet we have it wrong!
According to leader of Google’s “People Operations”, Laszlo Bock, in his book Work Rules!, Screen Actors Guild data published in 2008 show that the financial results of actors does not follow a Gaussian curve at all, but rather what is called a “Power Curve” (or perhaps also a decaying exponential).
According to Bock, “Very roughly, the bottom third of active SAG members made no money from acting in 2007, and the next third earned less than $1,000. The next group, between the 68th and 95th percentiles, were paid between $1,000 and $100,000. The 95th to the 99th percentile actors earned between $100,000 and $250,000. And the top 1 percent earned over $250,000. The top 1 percent of the top 1 percent earned even more: Will Smith was the highest-paid actor, with over $80 million in earnings, followed by Johnny Depp ($72 million), Eddie Murphy and Mike Myers ($55 million each), and Leonardo DiCaprio ($45 million).” [italics added]
So for professional actors/actresses, the curve of distribution, roughly plotted, looks like the following:
Notice that it is not the normal Gaussian bell curve at all, as we all would assume it would be, but rather a power curve. Notice also that the super high achievers at the extreme top end pull the average income way above the median. This means that most people are not average, but actually – wait for it – most people are below average! Stop and think about that for a minute. Most people are below average! (Oh! They’re not going to want to hear that!) Notice that fully 1/3 of the actors/actresses made no money! And the next third only $1,000! That’s two thirds of all the actors and actresses making next-to-nothing!
All of this goes against what we think we know. But if you really study this and understand it, you’ll quickly see that this curve for actors and actresses is exactly how success works in all categories where a government or artificial imposition is not placed upon results. Plot the financial results of people in professional sports, country singers, those who launch tech company start-ups, and even authors of books, and the results are similar – following a power curve and not a Gaussian bell curve.
Enter Life Leadership. In November of 2011 we proudly launched our company with world-class personal, professional, and financial development information and service products. We authorized distributors to sell those products for an immediate sales margin of 25% (a higher margin than many professional salespeople are paid), and then added a compensation plan on top of that sales margin to reward them for also building teams of people who did the same thing (merchandise our products and build teams to do the same). We worked really hard to minimize costs to run the enterprise and formulated a pay plan that paid very generously to the people making the sales.
Next, people joined, worked hard, sold our products, and built teams. Some people prospered and made enough money to live on, making the building of our business their professional career. A handful achieved really high levels of income, while many others only made a little. Many signed up and never did anything, riding off into the night after buying our starter kit never to be heard from again.
Each year, we publish a comprehensive “Income Disclosure Statement” designed to show the exact results of everyone who joins, whether they ever worked the business hard or not, or just signed up and rode into the night. And inevitably, someone looks at this data and says something like, “Only the people at the top make any significant money,” or, “most of those people aren’t making any money.” This criticism didn’t make any sense to us, from our angle, because we simply put a compensation plan out there that pays extremely well, and fairly at various levels all the way along the path of progress. It doesn’t discriminate in any way based upon race, creed, color, age, gender, or anything you can name. It is strictly pay-for-performance. So we have tried to explain it in different ways. But still, there will always be someone out there who says, “only a small percentage make the money.”
In a way, we can see their point. Why shouldn’t more people make more money? Why shouldn’t there be a bunch of people making a medium amount, for instance? How come there isn’t a larger percentage of people “in the middle” making the money our pay plan delivers for those levels? We’ve got a pay scale that rewards effort along the entire journey! And the 25% sales bonus is paid to everyone at every level no matter how long they’ve been with the company or how big their business is. What gives?
What gives is that our population of Life Members is not properly described by the Gaussian bell curve we all carry around in our heads, but rather by the Power Curve that depicts the results of all true performance-only systems (such as professional acting described above). Leave people free to achieve and perform in any endeavor, and you’ll get a power curve. Life Leadership and its compensation plan are no different.
This is very important to understand, and it applies to all areas of life, not just participation in Life Leadership’s compensation plan. High achievers are way ahead of the rest of the pack, and their results skew the scale and pull the average way above the median. What this means is not that one should avoid undertaking a performance-based endeavor, but rather that one should not falsely impose an erroneous bell curve in order to “analyze” the “odds of success.” With power curve situations averages are misleading because they are pulled upward by the lofty achievement of the top performers. And in true performance-only situations, there is no comfortable middle where a large percentage of the participants can hang out and do “pretty good.” Ultimately, one either makes it within the upper 1 or 2 or 5th percentile, or one doesn’t see much reward (at least financially speaking). As we said before, just apply this reality to professional sports, the arts, business start-ups, direct sales, and the like, and you will see that it is true again and again. Our false application of the bell curve simply won’t properly describe these “free to perform” situations. Such a map, in essence, doesn’t match the territory.
This is simply how the world works. In fact, the only alternative is to create a system wherein outside forces eliminate the upper possibilities based upon performance so that everybody instead gets a decent result but nothing big is available for high achievement. This, in fact, is exactly what most jobs provide. In such scenarios you will never hit it big (it’s not even available), but you can count on a steady flow of at least something for the fat middle of the pack. Some will get a little bit more, others will hang out at the bottom, but most people will be kept clumped together in the comfortable middle.
And this brings us full circle to the exact reason we launched our company in the first place. We wanted a legitimate alternative to a closed system of enforced mediocrity. We wanted to provide a legitimate shot upwards, without restriction, that would be available to anyone who chose to work that hard, learn that much, and stay at it that long. As cofounder Orrin Woodward often states, “We don’t promise easy. We just promise worth it.”
So ultimately, we have two choices in life. Find a closed system with outside forces that artificially impose a safe and “comfortable” bell curve, a situation with no chance of high highs but very little worry about low lows. Or, conversely, enter into a power curve situation where there is not much reward unless you perform mightily. It is one or the other.
It is ultimately up to each individual to choose which is right for him/her, and what God has designed and called him/her to accomplish. Just don’t apply bell curve analysis to a power curve situation and call it “unfair,” or a “scheme” or a “pyramid.” And then likewise, those who live in the power curves of life shouldn’t denigrate bell curve situations for being stifling and without upward mobility. Each is for whom it’s for.
Just make sure you choose wisely. Bell curve people are miserable in power curves, and power curve people are miserable in bell curves.
Pick your curve and live it with verve!
The information presented on this blog and in any of its videos is for general educational purposes only, and provides information the authors believe to be accurate on the subject matter covered. It is presented here with the understanding that neither the authors nor the publisher are providing advice for any particular portfolio or for any individual’s particular situation, or rendering investment advice or other professional services such as legal or accounting advice. If expert advice in areas that include investment, legal, and accounting are needed, please seek a competent professional’s services.
This publication may make reference to performance data collected over various periods of time. Remember that past results do not guarantee future performance. Performance data, as well as laws and regulations, change over time, which could affect the applicability of the information presented on this blog and its videos. Any data presented herein is used merely to illustrate the underlying principles.
This blog and its videos are not to serve as the basis for any financial decision or as a recommendation of any specific investment.
No warranty is made with respect to the accuracy or completeness of the information contained herein, and both the authors and the publisher specifically disclaim any responsibility for any liability, loss, or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the contents of this blog and its videos.
This talk was obviously part of a longer piece of teaching, but I think it stands by itself as a great reminder that we often are too close to a problem to find its answer. When faced with a conundrum that appears to have you beat, try the following:
1. Attempt to gain a new perspective. Take a look at the situation through a different lens, or, as in the case with my 9 year old son, through someone else’s eyes.
2. Take a break. As I said in my book, A Month of Italy, sometimes you need to get away in order to get a way. This means that often, as soon as we break with our normal routine and take some time out, our brains, allowed the freedom to work on the problem in the background, will eventually pop out an answer. So sometimes, paradoxically, the best way to solve a problem is to do nothing about it for a while!
3. Seek new combinations. The late Steve Jobs once said that all innovation is really just creative combination. So ask yourself what new things you can mix together that have never been tried. Often the solution is not a stand alone thing, but rather a blending of a couple of your best ideas.
Mark Twain once called himself a “prodigious noticer.” I love that phrase. It encourages us to make active observation a normal practice. When you look, really see. When you listen, really hear. Try to take in your surroundings in a fresh way, opening your senses to things you might be missing. And above all, live your life with eyes wide open.
So don’t scam yourself out of a rich and abundant life by seeing only what you are used to seeing. Remember these simple techniques and see and feel anew the world around you. Not only might it help you unlock answers to nagging problems, but it will for sure lead to the living of a richer and more fulfilling life.
On November 1, 2011, the LIFE business was launched into a niche between four major trends. Those trends are 1) Home-based Businesses, 2) Life Coaching, 3) Personal Development, and 4) Community. In an article posted yesterday, LIFE founder Orrin Woodward delineated the ways in which the LIFE business is fulfilling the objectives that were set for it. You see, there are good and bad parts to each of those four trends when considered by themselves. What the founders of LIFE wanted to do was to take the best of each and combine them together, leaving the worst of each behind. So far, this model has proven to be a good one, and the results speak for themselves. Consider the following points taken from Orrin’s article:
5. The LIFE Business Compensation Plan is rewarding people at unprecedented levels. With 95% of the people receiving a check monthly, LIFE is fair, equitable, and affordable to even the most strained of pocketbooks. LIFE is about receiving an opportunity, not a handout. One must work to win at anything, but the goal of the LIFE founders was to ensure that real work receives real rewards quickly.
6. LIFE is rapidly closing in on 4,000 customers! That’s 4,000 people choosing to purchase LIFE materials with no thought of further compensation. The LIFE founders studied the industry and refused to move forward unless they had a product that was in demand at the retail price in the marketplace. With almost a 1,000 new customers a month, I think the task was accomplished.
There is something right about a company that offers a legitimate opportunity for financial advancement. There is something right about a company that has a low cost of entry, pays strictly upon performance, and allows people to pursue their dreams together. And the list goes on. People are coming to grips with the fact that LIFE is something new, that it truly is a “fix” for the disadvantageous parts of each of the four trends listed above, and that it is a real chance for them to experience success in multiple areas of their lives.
However: LIFE is not for those who want a guaranteed existence, an easy paycheck, or a special deal. It is also not for those who assume they already know everything, have no need for personal growth and improvement, and think they are just fine the way they are. LIFE is for those who have a burning desire inside to achieve, to advance, to contribute, to become their best, and to make a difference. As Orrin Woodward says, “We don’t promise easy. But we DO promise ‘worth it!'” In just its first five months, LIFE has already proven that to be true!