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Mental Fitness Challenge (MFC): Challenge Yourself!

What is the Mental Fitness Challenge?

I was in the middle of my run yesterday and fighting to stay at it. If you’ve worked out much at all, you know what I’m talking about. You hit that point where your heart is beating, your sweat is flowing, your lungs are working, your legs are throbbing, and you just want to quit. It’s as if a little voice in your head says, “Go ahead, wimp out, slow down, stop, no one will know. What difference does it make, anyway? Just a few less steps here or there aren’t going to make THAT big of a difference in your health!” And on it goes.
To me, physical exercise is one of the best analogies for living life well. To be fit physically requires discipline, mental toughness, commitment, and persistence – in short, all the things that are required for living an excellent life, as well. Being healthy requires the ability to challenge yourself. And so does being successful in any category in life. And really, it’s at that sticking point, when you want to quit, when that little voice tries to talk you into wimping out, that your mental toughness must kick in and rescue you. As Orrin Woodward likes to repeat the famous phrase, “When the going gets tough the tough get going!”

This is what the Mental Fitness Challenge is designed to do to your whole life. Not just in the area of physical fitness, to which it most certainly applies, but also to every aspect of your life. The principles of successful living are the same no matter which category we care to consider.

How good are you at challenging yourself?

Perhaps the Mental Fitness Challenge is just what you need to give yourself the staying power to once-and-for-all develop healthy, happy, successful principles for life.

As Orrin Woodward says, “We don’t promise easy, but we DO promise worth it!”

Enjoy! And don’t forget to Challenge yourself!!!

Sincerely,

Chris Brady

The Mental Fitness Challenge

Living the Life You've Always Wanted

The Mental Fitness Challenge: We’ve all heard about physical fitness programs since time immemorial. Nearly everyone has a product or program designed to help people get and maintain their fitness. Some of these are quite excellent. However, our physical condition is subservient to our mental condition. In other words, in life, to get and stay physically fit, one must ultimately become mentally fit. This applies in all the categories in which we live out our lives, such as finances, relationships, and the like. If we are not thinking correctly in these areas, aka “mentally fit,” then we will not have any real sustainable fitness in those areas.

Enter the Mental Fitness Challenge. Designed around the 13 resolutions put forth in Orrin Woodward’s best selling book, RESOLVED: 13 Resolutions for LIFE, the Mental Fitness Program helps people live the life they’ve always wanted to live. This is accomplished the way adults learn and grow – not through expensive conferences in tropical locations, or danger simulations and artificial adventures, or even high-priced concert/seminars with public figures – but rather through small, incremental, daily steps implemented according to timeless principles, as explained in Orrin’s book.  After all, it’s the formation of new habits that brings lasting change, and this begins with exercising the mind and becoming mentally fit.

Just as a physical diet requires the elimination of bad foods and the increasing of the consumption of nutritious foods, so too does a mental fitness diet. With the Mental Fitness Challenge, participants are encouraged to begin bringing in small, daily doses of mentally nutritious information.  At the same time, participants are encouraged to eliminate much of the bad information, or “junk food for the mind” that is often so thoughtlessly allow in.

Additionally, when learning something new, it is helpful to set goals, track progress, and receive encouragement from others.  All this and more is structured into the process of the Mental Fitness Challenge. To begin, participants will be able to take a Self Assessment Test, in which they will establish a baseline for their life in each of the 13 resolutions. Also, if desired, 360 degree feedback can also be obtained through the same test, in which others can take the test on the participant’s behalf and have their opinion anonymously displayed.

There are many other features of the Mental Fitness Challenge, including audio, reading, and video training. More details can be found here.

The Mental Fitness Challenge: Challenge yourself to live the life you’ve always wanted!

Sincerely,

Chris Brady

P.S. If you’ve already begun taking the Mental Fitness Challenge, give us your impressions here! We’d love to hear from you!

The Goal of LIFE: Making a Difference in a Different Way

LIFE Entrepreneur

It's My LIFE!

When Orrin Woodward first introduced me to the world of word-of-mouth marketing almost two decades ago, I was skeptical, to say the least. In my very uninformed opinion at the time, I had the impression that networking wasn’t a “real” business, that people who were involved were never going to be successful,  that someone was ripping someone else off, and that it was a place to go for those who couldn’t “make it” anywhere else. With this predisposition and negative bias, it seems nearly impossible that Orrin got me involved.  First of all, the fact that he won me over speaks to the esteem with which I held (and still do) Orrin and the belief I had in his ability to follow through on his commitments. It also proves the power of information to change a mind. I was determined not to get involved, but the pull of the truth was too strong.  As I investigated I found out just how much I didn’t know about the possibilities.  What I discovered was that people were making money, there was a way to help others with the types of programs being offered, and they were indeed legitimate.

But that was the good side.

What I also discovered over the years was that although I had been largely wrong in my original negative opinions, unfortunately, I had also been correct. There are networks out there that aren’t legitimate, there are organizations that exist merely to fleece its participants, and sadly there are groups of people being deluded into thinking they’re going to make it financially in a situation in which the game is stacked against them. It was these ugly truths that drove Orrin to say to me one day nearly 14 years ago, “We’ll fix anything like that we come up against! No matter what it takes or costs!”

To this Orrin Woodward has been true. Our story (along with many other leaders of very strong character and caliber such as Tim Marks, Bill Lewis, George Guzzardo, Claude Hamilton, Dan Hawkins, and thousands of others), has been one of overcoming obstacles on the route to making this concept what it can and should be. Don’t get me wrong – there are a lot of great companies and great groups out there. But this industry still has a portion that can best be analogized to the “Wild West” where guns are slinging and bullets are flying and only the quickest on the draw survive.

It doesn’t have to be that way.

Our goal in launching LIFE was to establish a Whole New Industry by finding the space between trends.  Namely, we would combine the categories of 1) Community Building, 2) Personal Development, 3) Life Coaching, and 4) Networking into a unique blend never before attempted.  We would do so by keeping the good and leaving out the bad inherent in each of these four areas. The overall goal would be to offer a business better than we could have dreamed of so many years ago when we were just starting out.

This would mean that such a business would have to eliminate many of the problems common with the standard fare in each of these four categories.  Our goal would be to maximize the number of people prospering and the difference made in people’s lives.  Instead of trying to make a fortune we’d focus on trying to make a difference.  There would be no private perks or hidden benefits, no tilting of the scales or breakages back to the company. In fact, as we had always done, the founders were responsible for every bit of travel and lodging expense for our board meetings and would receive not a nickel of consideration for their service. These types of expenses would never be covered by money taken from the field, but would be paid for out of the pocket of the board member himself as an investment back into his own business. We had seen too much of the opposite in other scenarios where people make a living serving on boards and committees (where compensations for such “services” could run into six figures annually) instead of earning their lifestyle fighting alongside the leaders in the field.  We also wanted a pay plan that went beyond fair, with as much compensation as possible returned to the field to inspire future growth and reward the performers responsible for making it all happen. And we wanted to build it all around a product that couldn’t be commoditized by copycat parasite marketers with no concern for customer quality or longevity. Also, we wanted to come in as a low cost supplier, undercutting what appears to be a trend among personal development companies to charge higher and higher prices as their popularity grows.  Concerned with lasting change, we wanted a subscription program that would provide little bites over time, not enormous, expensive, “drinking through a fire hose” type programs designed to bring in a bunch of up-front money no matter the effectiveness of the training.  We are convinced that small, correct steps, taken consistently over time, are much more affordable and effective for transforming lives.

Orrin Woodward was right when he told me so many years ago that there was a lot of opportunity in personal business ownership.  He was also right when he told me we would need to fix some things. He has been true to his word every step of the way. And with the launching of LIFE, it’s time to make a difference in a whole different way!

 

LIFE Changing Information

LIFE Business Information

LIFE-changing information

I was only a few years out of grad school and a year into my marriage when I got into business with co-worker Orrin Woodward. From the very beginning of our entrepreneurial adventure together Orrin was enthusiastic about getting personal improvement information into my hands. He began with the book Magic of Thinking Big by Dr. David Schwartz and followed that up with a constant barrage of audio recordings and additional books.  I couldn’t have known it at the time, but this was the beginning of my real education; a self-directed learning hunger that would carry me for the next two decades. In fact, nearly everything I’ve been blessed to accomplish in that time is in some way due to the learning and growth engendered by the habit of ongoing learning inspired by those first exposures to personal development information.  Thank you Orrin!

The LIFE business is now one month old. It exists to bring the exact kind of information that was so critical in my own formation into the hands of others. It follows a program whereby busy adults in the modern world can learn and grow and change in the most low-drag, friction-free manner. While much of what exists out there in the training world involves expensive conferences, a “drinking through a fire hose” approach, and a massive strain on budgets (and usually culminates in the employee heading back to work with a thick binder under her arm that, at best, will end up in the credenza of her desk), the LIFE learning programs operate on the principle of “a little-at-a-time,” thereby respecting the busy schedules and distracted lives most of us lead. Additionally, though, we also know that for true change to take place (and to last), it must be reinforced over time.  Baby steps of improvement taken consistently over time are the secret to massive advancement in station – not expensive one-time deluges.

LIFE is in the business of producing life-changing information, and we know it works because it first worked for us!

Revolutionize your life! Take the leadership challenge! Plug into a positive source of information and be prepared to be amazed at the changes you see in yourself and your results in LIFE.

Welcome to the LIFE you’ve always wanted!

 

LIFE: Everyone will be called upon to lead – few will be ready.

LIFE by Chris Brady and Orrin WoodwardEveryone will be called upon to lead at some point (and truly several points) in their lives, the only question is: Will they be ready?

The LIFE business launched with the purpose of providing world-class leadership materials to business executives, entrepreneurs, corporate climbers, pastors, church leaders, administrators, community service leaders, public servants, teachers, parents, and anybody who will find themselves in a position to lead.  My friend and co-author Orrin Woodward (one of the world’s Top 25 leadership gurus) recently said, “When it gets right down to it, leadership is for everyone. Nobody will be able to make their way through life without needing the draw upon the toolbox of leadership.”  Sadly, many people lack these tools and therefore get to live with the consequences of being ill-equipped. These consequences include missed opportunities, unfulfilled career aspirations, financial woes, and broken relationships.

Although leadership is for everyone, not everyone will equip themselves. Therefore, it may be helpful to consider a list of people for which the LIFE materials don’t apply.  LIFE leadership training materials are NOT for those who:

1. Refuse to take 100% personal responsibility for their results in life.

2. Would rather fix blame than fix problems.

3. Want an easy, comfortable life without having to earn it.

4. Already know everything and are therefore unteachable.

5. Have character issues they refuse to address.

People who fit these descriptions need not apply.  Again, to quote Orrin Woodward, “LIFE is for those who earnestly seek a better life, are interested in the strenuous process of personal growth, are driven to succeed in significant ways, and are committed to a life of excellence for a higher purpose.”

Mediocrity is for the many.

Leadership is for the few.

Everyone will be called upon to lead – few will be ready.

LIFE is for those few.

The CIRCLE of LIFE

I had a very engaging conversation with my friend and co-author Orrin Woodward today.  As usual, we kicked around a ton of stimulating ideas and pieced together something that, in our estimation, will immediately convey greater understanding as to the purpose of LIFE Leadership.  (See the inset diagram).

Circle of Life by Chris Brady and Orrin Woodward

The CIRCLE of LIFE

In each of the 8 F categories of Faith, Family, Finances, Fitness, Following, Freedom, Friendship, and Fun, one can imagine a certain grade based upon how one is doing in that category. In the diagram the center represents horrible, as in, you are totally “stinking up the joint” (as my kids say) in a certain category. Working your way out from the center to the outer ring in any of the categories represents a stronger grade.  So someone with a dot near the outer ring is doing well in that category.  By connecting the dots on your subjective personal estimation of your life at this moment in each of the categories you can come up with a shape that roughly represents your life right now in each of the 8Fs.

Quite simply, LIFE Leadership supplies life-changing information to help you increase your score in each of the 8Fs.  The goal is to take someone from the not-so-good black shape represented toward the center of the diagram to the much improved (and happier, we would think) life represented by the red outline toward the outer ring of the circle.

Who doesn’t have at least a category or two, or three, or eight, in which he or she would like to have a better score? Who wouldn’t want to transform his or her life from the tiny blob (and who among us hasn’t felt like a tiny blob from time to time?) in the center to the big wheel (and who hasn’t wanted to be a big wheel at least once in his or her life?) toward the outer ring?

That’s it.  From little blob to big wheel.

But all kidding aside.  This CIRCLE of LIFE is the snap-shot diagram to which people can easily relate when it comes to understand the goal of LIFE Leadership and the life-changing information we offer.  We will help people learn and apply truth in each category and thereby improve their shape.

LIFE Leadership: Because leadership is for everyone!

Transformational Truth Over Time – It’s Your LIFE

Life is precious. Life is short. Life is a gift. Life is what you make of it. Life is a journey. Life’s a Beach. There seems to be no end to the number of cliches and one-liners involving this precious concept called life.

And now there’s one more: LIFE: Leadership is for everyone.

LIFE Business

LIFE book by Orrin Woodward and Chris Brady

In our best selling book, Launching a Leadership Revolution, co-author Orrin Woodward and I made the point that leadership is not something reserved for the gifted few. It is not an endowment at birth. Leadership, in fact, is something all of us will be called upon to exhibit at some point, and most likely many points, in our lives. The only question is: will we be ready?

The Launching a Leadership Revolution book was our attempt to encourage everyone to prepare and equip themselves for both the pivotal big moments and also the nearly mundane small moments during which our leadership abilities will be needed. How we respond in those situations, how we lead, will have lasting ramifications on our lives.

If indeed we successfully made the point, then the next question becomes: how does one equip him or her self for leadership?

In answer to that question we have developed the suite of LIFE materials. Offered across three product lines (the LLR Series for specific and professional leadership considerations, the LIFE Series for more general and perhaps even relational issues, and the AGO Series for spiritual applications), the LIFE materials are designed to equip one in the way busy adults need to be equipped – namely, a little at a time.

Instead of attending some outrageously expensive conference, or buying loads of high-priced materials, or walking away with a big binder under your arm that you’ll never open again, at LIFE we deliver a monthly dose of foundational truth for leadership and living a better life.  The key is “a little at a time.” Very few people have the resources of either time or money to invest in big conferences anyway.  And even for those who do, such large doses have only minimal staying power.  But in our own lives the predominate factor in our success has been an ongoing program of monthly training installments designed to be consumed in small doses over time.  Anything so consumed gradually becomes a habit and the information inculcated as one’s own.  That’s the power of the LIFE subscriptions.  Not only are they packed full of life transforming information, but they come on a regular basis like oxygen to the blood.

So check out the LIFE subscriptions and pick one (or two, or three) that best align with your personal development needs.  Subscribe. Read. Listen. And watch the free follow-up videos to which only subscribers have access.  Apply these ongoing doses of truth to your life and see if you aren’t amazed at the difference.

Remember, it’s your life – but it’s not yours to waste! Make the most of it by filling it with transformational truth, today.

LIFE: It’s What You Do With It.

LIFE Business

Will Your LIFE Be A Monument of Success?

It has been said that success begins with information from the correct source, and I wholeheartedly believe that to be true.  But where does success finish?  So apparently success is a two step process, with a beginning and an ending.

Success finishes, then, with the application of the correct information.  In other words, it is not enough to simply have the correct information, it must be properly applied.  Information itself is worthless until it is set to the task of transforming behavior and therefore results.

The LIFE business has been established to bring LIFE-changing truths to people through the various media of our times.  This information is foundational, principle-based, and timeless.  But in a way, it is worthless if it is not properly applied to one’s life.

This all seems obvious, right? Then why discuss it? Because obvious and actual are two different things.  While it may be obvious that information must be applied to be useful, this is often not the practice.  And there is a niggly little reason why information is usually not applied, and it has to do with which of two choices people make when receiving new information.  Lemmesplain.

There are two choices people make regarding information coming into their lives:

1) use it to learn, change, grow, and improve, or

2) use it to buttress one’s already established opinion.

In the second case, which is by far the most common, people analyze information and teaching and try to use it to amplify their already held prejudices and beliefs. If something doesn’t fit, they simply discard it. In this way, new information coming into their lives has no power to transform, only to deform.  Instead receiving the breakthroughs and illumination that new truth can deliver, these people are like bargain hunters who already know what they are looking for and walk right by all other merchandise that is “not for them.”

For this reason the LIFE materials are not for everyone, although they should be. In the case where people’s opinions and base of “knowledge” are already firmly entrenched, new information will make no difference whatsoever.  But for those whose minds are open like properly functioning parachutes, the LIFE information will provide lift like the wind.

Are  you ready to receive new information into your life in any or all of the 8F categories of Faith, Family, Finances, Fitness, Following, Freedom, Friendship, and Fun? If so, subscribe today to any or all of the following:

The LLR Series designed to impart leadership and professional skills training.

The LIFE Series designed to enable better relationships and prosperity in all the 8F categories.

The AGO series designed to strengthen one spiritually.

For those intent upon staunchly held opinions, who already have a corner on knowledge and truth, LIFE products are not for you.  There are, however, some television shows I could recommend . . . .

 

 

 

Orrin Woodward’s RESOLVED Book Hits the Shelves This Week!

Orrin Woodward RESOLVED Book

Orrin Woodward's RESOLVED Book

Orrin Woodward’s long awaited book, RESOLVED: 13 Resolutions for LIFE comes out this week. For those subscribing to the LIFE series offered by the LIFE company, they will receive this book automatically. Everyone else is encouraged to pick up a copy by visiting www.the-life-business.com  

Below is the Foreword I wrote for the book, which I am certain will help a lot of people improve the quality of their lives and the magnitude of their achievements (the book, that is, not my Foreword!). I would like to solicit one or two line comments from readers of Orrin’s book to use as blurbs in upcoming publications.  So once you’ve read it, come back to this blog of renown and tell me how you liked it.        

FOREWORD

It has been said that everyone wants to change the world but few feel the need to change themselves.  Even a basic study of history, however, demonstrates that those who first focus upon self-improvement usually end up doing the most good in the world.  Why should this be so? It may stem from the fact that excellence doesn’t occur by accident, but rather from intentional effort correctly applied over time.   Subsequently the example of excellence increases the ability of the bearer to influence others and the much touted “ripple effect” takes hold, change resonating outward in ever widening circles from the genesis of a lone individual who cared to change his or her own life first.

I have had the unique position of nearly two decades observation on a real life example of the above.  At age eighteen I made the acquaintance of a young man roughly my age as we entered into an engineering co-op program together with a handful of other equally bright-eyed but naïve students.  Orrin Woodward came from humble origins, a sometimes-stressful home life, extremely tight finances, and no connections whatsoever.  With nothing but hope and ambition he worked his way through college and into an engineering position, where he not only thrived but was also quickly recognized as a dedicated worker and creative problem solver.  He soon won several accolades and promotions, including four US patents and a national benchmarking award.  Then he decided to try his hand at being an entrepreneur, and this is where our paths once again crossed.  I had known of his corporate success and seen his achievements from a distance, but when he chose to invite me into his business endeavors I at once had a front row seat for what would become a true Horatio Alger story.

Very significantly, Orrin Woodward began his business journey by immediately going to work on himself.  A voracious reader, he devoured books on people skills, sales techniques, relationship building, success, leadership, and attitude.  Over time, his self-directed education went deeper, from the surface level genres of skills to the heart level categories of principles.  His education also broadened, taking in economics, history, theology, literature, philosophy, and even art.  As he applied his aggressive learning to his entrepreneurial activities, his business (eventually) thrived.  Today, Orrin Woodward is widely recognized as a top leader in several business categories, and is a sought after expert on leadership – having recently been named one of the World’s Top 10 Leadership Gurus.  Today his success (which, in addition to professional achievements includes a healthy and productive family life, a marriage of twenty years, a worshipful faith, and a worldwide network of friends and supporters) and lifestyle are diametrically opposite of where he began.  A larger contrast between origins and accomplishment would be hard to imagine.

Success of the kind obtained by Orrin Woodward is admirable and desirable, worthy of study and emulation.  It is for this reason I have been encouraging him to endure the hardships and hard work of crafting this book.  Although we’ve collaborated on a number of other books before, and Orrin already enjoys best-seller status, this project is different.  It is his answer to the question, “How did you do it?” It is therefore extremely personal (though he doesn’t wish it to be about himself) and therefore laborious.  It is full of historical research and illuminating examples, and inasmuch required much study and fact checking.  And, quite frankly, in the depth of its content and the width of its application, it is stunning.  Anyone who reads this book will be immediately struck by the scholarship of its author.  But it is so much more than a well-researched tome; it is a roadmap.  In a world full of formulas for success and quick fixes, Resolved: 13 Resolutions for LIFE goes all the way to the core.  It reaches into the heart, stimulates the mind, and motivates the will.

In my book Rascal: Making a Difference by Becoming an Original Character, I attempted to depict the type of person who musters the courage to go against the grain, and to boldly pursue a God-given direction, regardless of who followed or fought against such a move.  If indeed that book succeeded in showing how to step out from the crowd, this book shows what to do once having done so.  Through thirteen profound resolutions, readily applicable to daily life, Orrin Woodward gives us a window into the reasons undergirding his own monumental success, and a very specific ladder of success to climb for our own. More importantly, he shows us how we can maximize our own personal potential, and yes, perhaps even change the world, by first working to become the best we can be.  In these pages it becomes clear that success is no accident, and significance is ever more the result of strenuous intentionality.  I believe the overall effect of the book on the reader will be a life transformed, and that, I surmise, would be Orrin’s greatest wish.

The LIFE Business and Success Thinking

LIFE Business Success Thinking and Leadership

LIFE is bigger than we are!

We live in an age where people want guarantees and security. They want to be taken care of and handed something for nothing. And let’s face it, in dicey economic times, who wouldn’t yearn for a little bit of good old stability?

But success doesn’t come through comfort, nor security through others. Personal development and massive effort over time is the formula of achievement. It has rightly been said that our only security is our own ability to perform.

Enter the LIFE business. The materials and truths provided by the founders of LIFE (Orrin Woodward, Tim Marks, Bill Lewis, George Guzzardo, Claude Hamilton, Dan Hawkins, Rob Hallstrand, and yours truly) go right to the heart of the matter; equipping customers with the foundational truths of success, and offering a chance at business ownership through which a level playing field is provided for anyone willing to earn his or her success.

It begins with thinking. It never ceases to amaze me how confident people are in their own thinking. They seem to assign all their difficulties and woes to outside forces, allowing them the illusion that their own thinking wasn’t responsible for any of it.  This is extremely convenient, because it therefore demands no introspection, personal growth or self-improvement on their part. Instead, outside circumstances, the government, the system, the economy, or any other number of scapegoats can be blamed. In this way, the poor victim is safe in his delusional cocoon from the strenuous efforts of self-improvement and change. But even Einstein weighed in on this topic, famously stating, “We can’t solve problems by using the same level of thinking we used when we created them.” And there it is from one of the smartest guys ever: we created them. Did you catch that?

It is critical to give ourselves the blame for our problems because that is the only way we can expect to be part of the solution.  And here again this is a difficult conclusion to draw, because it puts the responsibility directly upon us for the change necessary for betterment.  It is not up to any outside forces, government programs, corporations, rich relatives, or anywhere else the hallucination of an easy fix may be spotted. It is up to us.

Be careful. I am not saying people are not in need of a helping hand from time to time. I am  not suggesting that ALL problems in our lives are of our own creation. Rather, I am talking through the thinking process necessary to produce long term, lasting success in our lives. As long as we allow outside forces and others to take the blame for our circumstances, we immediately eliminate the only person capable of truly giving us the achievement and security we crave – namely, ourselves. The successful people I know take personal responsibility for their results, and work on their thinking and thereby their performance to change their reality until it matches their dreams or vision for how things could and should be.

This is radically different from how most people operate, unfortunately. But it doesn’t have to be that way. Anyone can be taught the principles of success and how to take personal responsibility for their lives. This is what the LIFE business is all about – it not only provides the information and answers to successful thinking, but a compensation plan that can provide immediate economic progress to those properly applying the principles taught. For some, simply becoming a customer of these materials will be enough to impart success thinking, which can then be applied to any endeavor. For others, however, both the information and the opportunity will be desired. Either way, LIFE is there to deliver the goods.

Welcome to the LIFE  you’ve always wanted – it’s directly on the other side of proper success thinking.